The university has incorporated the construction of its cultural system into the Medium and Long-Term Development Plan of Zhejiang University of Technology (2021-2035), and adheres to a university cultural system centered on the pursuit of excellence. It upholds the socialist core value system, strengthens cultural confidence, and runs the university in the spirit of Zhejiang. Following the school motto of Virtue and Action, it carries forward the spiritual tradition of Hard Work, Innovation and Striving for Excellence, and further promotes the strategy of Strengthening the University through Culture.

The university strives to build a spiritual culture characterized by all members' conscious pursuit of excellence, an academic culture of a research-oriented university featuring the exploration of the unknown and passionate pursuit of solutions, and a behavioral culture marked by proactiveness and self-improvement. It continuously enhances the value identity, mission identity and emotional identity of all members of the university community, comprehensively elevates the university's soft power, and strives to make itself a highland for the inheritance and innovation of advanced ideas and fine culture.